Product Designer

ELINA TUUSA

I thrive on combining visual design, storytelling, and UX strategies to craft forward-thinking solutions that are not only functional but deeply aligned with user needs and business goals.

(Scroll)

Contact

SELECTED WORKS

Next Gen Healthcare - Preventing Burnout

UX/UI Design - Responsive Web App

Wholesome+ is a comprehensive healthcare platform integrating predictive technology and emotional AI. Designed to prevent burnout and depression, it ensures proactive healthcare, secure and seamless doctor-patient communication.

View Case Study

Unmute Your Language Skills

UX/UI Design - iOS Mobile App
An advanced language learning platform, integrating AI Tutor for authentic conversations. Users refine pronunciation skills and gain confidence in real-world communication, fostering fluency and cultural understanding for diverse linguistic experiences.

View Case Study
Revolutionize cooking by voice commands

UX/VUI Design - Amazon Alexa Voice Skill
This case study explores the development and impact of an intuitive voice-activated assistant, designed to transform your kitchen experience through seamless access to a vast array of recipes and cooking tips to reduce the food waste.

View Case Study
Fashion Concept Development

Fashion Brand Development for Luhta.
The rebranding of a women's fashion concept brand established in 1995, aligning its image with casual and modern Scandinavian style. Through strategic design, marketing, and guidance, we revitalized the brand's identity, offering contemporary clothing for diverse occasions, empowering women of all ages and sizes.

View Case Study

“She gives that little extra which makes her a valuable part of the team. ”

Laura Kupari-Guise, Stockmann

**“She is able to challenge people for better results and has an internal drive for development working methods as well. ”**

Katarina Kulve, Senior Designer, Stockmann

“Elina is a diamond of the team. ”

Luisa Laine, Concept Manager, L-Fashion Group

MY ARTICLES

The Importance of Curiosity & Discovery in Design

Blog
Curiosity and discovery are not just optional qualities in the design process — they are essential for creating innovative, user-centered solutions. Curiosity prompts designers to ask questions, challenge assumptions, and look beyond surface-level observations.

Read More
The Intersection of Psychology and UX Design

Blog
This post explores the significance of understanding human behavior in the design process, emphasizing how this knowledge empowers designers to create solutions that resonate deeply with users.

Read More
Creativity vs. Constraints: How Limitations Lead to Better Design

Blog
Constraints present challenges that require creative problem-solving. When faced with limitations, designers are pushed to explore alternatives and find inventive solutions that work within given restrictions.

Read More
Why UX/UI Designers Must Know the Symbolism of Color

Blog
For UX/UI designers, knowledge of color symbolism is an essential part of creating inclusive, user-friendly designs that resonate globally. As our digital world becomes more interconnected, designers must be conscious of the cultural context behind their design choices.

Read More
From Cave Art to Digital Design: How Color Shaped Human Cognition and Creativity

Blog
As human societies evolved, the ability to perceive and manipulate color became integral to cultural expression, creativity, and even technological progress.

Read More
The Power of Visual Storytelling Across Design Disciplines

Blog
Fashion design is an art form that has always relied on visual storytelling to evoke a narrative. Visual storytelling is a universal design language that transcends fields, from fashion and concept design to UX/UI and digital design.

Read More
Experiential Retail Spaces: Elevating Customer Engagement

Blog
The future of retail is not just about selling products — it’s about storytelling, fostering emotional connections, and creating spaces where customers can fully immerse themselves in a brand’s world.

Read More

SKILLS & SERVICES

Crafting user-centered digital solutions through innovative product design, focusing on enhancing usability and functionality for a seamless user experience.
Driving design decisions with data through meticulous UX research, passionately uncovering insights to create deeply engaging user experiences.
Designing intuitive and engaging digital products tailored to user needs, enchanting interaction and functionality across devices.
Creating immersive user interactions through innovative voice experiences, leveraging cutting-edge technology to deliver seamless and intuitive user interfaces.
Creating cohesive brand identities that resonate deeply with audiences, encompassing everything from logo design to brand strategy and research, establishing a memorable and impactful presence.